sales commissions etc which varies with sales going up or coming down. Off lately most retailers were focusing on Rent cost and staff costs in order to reduce by bringing some kind of optimization in their efficiencies leading to store closures. They try to cut down on their expenses like marketing costs etc in order […]
There is a saying that “There is no better teacher than Travel” and I witnessed the truth of this statement last month when I visited India for my Diwali vacations and took time off to mix this pleasure trip with some spiritual visit and decided to visit Jammu & Kashmir. I boarded a J&K transport bus and […]
As the world is changing very rapidly so is the consumer’s buying behavior which is continuously going through a transformation. One such example is our kids, you all will agree that they spend more time watching YouTube videos, engaging in apps like snapchat, Instagram, engaging with their Xbox, PlayStation rather than spending quality time playing […]
Dear friends, As most of us are losing our habit of constantly reading books, journals in times of digital & social media invasion and an era of online streaming of movies, we all are getting too engrossed in technology which is hampering all of us to grow as human beings who were by DNA once […]
My inspiration for writing this article comes from telephone card vendors distributing small pamphlets outside popular malls/hypermarkets in Dubai/ Sharjah. My article is dedicated to all hardworking people who make their living by selling telecom products & services. How often do you come across a pamphlet or brochure which says, broadband 4G connection free for […]
My inspiration to write on this topic came when I was approached by a senior personnel of a reputed healthcare chain in India, resulted in our discussion about their future plans and industry overall. My brief interaction with the senior management of this reputed healthcare chain inspired me to look at healthcare sector more closely […]
As I write this blog, there is an advertisement that is playing in back of my mind which says “Dirt is good” (on clothes.. used by popular detergent brand). I feel it’s a master piece of mass communication which can be translated to the topic that I have chosen for my blog i.e. FAILURE IS GOOD. “I […]
The Retail apocalypse! – is the buzzword that I hear very often within my retail fraternity & in Retail forums while talking to brand owners as well as landlords (mall developers). The panic words often said are: “Shopping is changing forever! ; Brick-and-mortar stores are dying! ” This negativity in the retail sector prompted me […]
